8-2 Short Paper: Creating Effective Web Communications

In your role as communications manager at International Gadgets, you have been tasked with establishing communication standards for the new corporate website. In a memo to your staff, develop a 3–4-page guide for your staff outlining the basics for successful web communications, including issues such as:

  • The characteristics of online communication
  • Accessibility issues
  • Establishing corporate credibility
  • Privacy and security
  • Ethical considerations
  • Allowances for access by various devices
  • Online help areas

Please remember to refer to the Module One Short Paper Rubric document for company background.

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